JUNKIT DAY MOVIE
Hollywood movie distributors spend about $4 billion a year to buy paid advertising (30-second TV commercials, magazine/newspaper ads, etc.) and over half that total is placed on broadcast and cable TV, which are the main vehicles for advertising movies to audiences.Cardboard 3D displays, sometimes producing sound.Standees (freestanding paperboard life-size images of figures from the film).Slideshows - stills, trivia, and trivia games from the film, shown between movie showtimes.Generally they tell the story of the movie in a highly condensed fashion compressing maximum appeal into two and half minutes. They screen in theatres before movie showings. Trailers are a mainstay of film promotion, because they are delivered directly to movie-goers. Publicity is generally handled by the distributor and exhibitors. Marketing budgets tend to equal about half the production budget. As with all business, it is an important part of any release because of the inherent high financial risk film studios will invest in expensive marketing campaigns to maximize revenue early in the release cycle. Sometimes called the press junket or film junket, film promotion generally includes press releases, advertising campaigns, merchandising, franchising, media and interviews with the key people involved with the making of the film, like actors and directors. ( Learn how and when to remove this template message)įilm promotion is the practice of promotion specifically in the film industry, and usually occurs in coordination with the process of film distribution. ( May 2022) ( Learn how and when to remove this template message) See Wikipedia's guide to writing better articles for suggestions. This article's tone or style may not reflect the encyclopedic tone used on Wikipedia.
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